Google’s Jamboard is not a kitchen app for curating PB&J recipes – it’s a 55-inch digital whiteboard, with pen and touch input, companion iOS and Android apps, an Nvidia Jetson TX1 processor on board and 4K resolution. The behemoth is an enterprise-focused collaboration tool, that comes in three fun colors and has a stand that looks ripped from a Herman Miller catalog, and if you’re in the U.S. you can order one today for $4,999.

This seems like a weird place for Google to go, but the company is one of the leading enterprise software vendors when you consider how far and wide its G-Suite products reach. Jamboard also underwent testing with companies including Google clients Dow Jones, Whirlpool and Pinterest, so it’s obvious this is more than a weird side project that became something Google launched just because it sometimes does random shit.

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