They hit its steel alloy body with a sledgehammer. They shot it with a 9-millimeter handgun gun. They showed off the toughness of its glass by dropping weights on it from a decent height. And they did it dressed as macho cybergoths.

This was the Tesla Cybertruck unveiling on Thursday night.

“Welcome to the cybertruck unveil,” Musk said, triumphantly lifting his arms above his head, a little after 8 p.m. local time from the Tesla headquarters in Hawthorne, California.

Let’s talk about that design: Four lines dominate the vehicle. The front, the windshield, a slope toward the back, and the rear. That is essentially Cybertruck. It’s ugly, but its future ugly. And like every Tesla vehicle that has been released to date, it’s an absolute curiosity, inside and out.

Read more: